The Blockbuster Bend Instagram account released a series of teasers stating that “something big is coming” on February, 12. One video shows a bug roaming around an apocalyptic desert, while another shows it scurrying across a Blockbuster counter with a point-of-sale terminal that looks even older than some of the ones you’d find in “Fallout” games.
It’s tough to say that this is anything more than a fun publicity stunt considering that said ad will only be watchable on an actual VHS tape inside the Bend, Oregon store. If you can’t catch it there live, you’ll be able to go and rent the tape for $2 per day.
But what if something big truly is coming? Taking a gander at Blockbuster.com to see if anything is up, visitors are greeted by a placeholder that shows the logo and the following text: “We are working on rewinding your movie.”
Apparently, this placeholder has existed in one form or another since at least six months ago, including one that shows a lost Vincent (Tom Cruise) from “Pulp Fiction” trying to peruse the store. Before that, the domain housed an animated NFT (non-fungible token) that may have been related to the GameStop stock craze, some Redditors have pointed out.
The latest change seems to have happened as early as four months ago. What’s up? It’s anyone’s guess. Let’s hope someone finds it in them to take that trip to Oregon and clue everyone in.